5th July, 2013.
University of Manchester Perspective: Our Vision is of The University of Manchester as a world renowned institution harnessing virtuosity for the enduring benefit of humankind. We value the idea of our University as a scholarly community committed to the creation, application and transmission of knowledge through open, disciplined and rational inquiry. (UM, 2012)
A review of The Strategic Development of University of Manchester in long Term Review
A Report submitted in Fulfilment of the Requirements for the Course, SML Global MBA, London School of Business & Finance, Manchester. Tutor: Dr. Junaid Shaikh
Strategic Management and Leadership
A review of The Strategic Development of University of Manchester in long Term Review
Table of contents: Executive summary Introduction - UK higher education system - Overview University of Manchester Part One : 1. Strategic development history 1-1 Diversification as Merger 1-2 Product development 1-3 Differentiation strategy 1-4 Consolidation strategy 1-5 Social responsibility strategy Part Two: 2. Current strategic situation (2010-2013) 2-1 PESTL analysis 2-2 SWOT analysis 2-3 Critical Success Factors of UM 2-4 Porter’s Five Forces analysis 3. Task Three: strategic direction for the future Overall evaluation of strategic development in UM Differentiation, Distinctive capabilities in future 4. Conclusion 5. References 6. Appendices
Arezoo Pourfarhad – M1007329 – London school of Business and Finance
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Strategic Management and Leadership
A review of The Strategic Development of University of Manchester in long Term Review
Executive summary:
As secretary of state presented to UK parliament (2011) that Higher education has a fundamental value in itself and UK universities are, in many ways, worldclass: in research; in attracting international students; and in contributing to the economy. But the challenge they face is putting the undergraduate experience at the heart of...