COM 302 Entire Course (UOP)
For more course tutorials visit
www.com302.com
Tutorial Purchased: 5 Times; Rating: A
COM 302 Week 1 Marketing Communications Process
COM 302 Week 2 Advertising Media Mix
COM 302 Week 2 Sales Promotion and Advertising
COM 302 Week 3 Building New Brands
COM 302 Week 4 Direct Marketing
COM 302 Week 5 Internet-Based Marketing Blog
COM 302 Week 5 Social and Ethical Aspects of Advertising and Promotion
......................................................................................................................................................................
COM 302 Week 2 Advertising Media Mix (UOP)
For more course tutorials visit
www.com302.com
Tutorial Purchased: 4 Times; Rating: A+
Learning Team Assignment: Advertising Media Mix
Resources: Ch. 12 of Advertising, Promotion, and Other Aspects of Integrated Marketing Communications; Ch. 13 of Advertising and Promotion
Review the sample entry in the matrix.
Complete the University of Phoenix Material: Advertising Media Matrix by addressing the following:
Compare and contrast types and functions of various print, broadcast, and support media.
Cite specific examples from each type of advertising media.
Describe advantages and disadvantages of each type of media in your matrix.
...........................................................................................................................................................................
COM 302 Week 4 Direct Marketing (UOP)
For more course tutorials visit
www.com302.com
Tutorial Purchased: 3 Times; Rating: A+
Week 4 Assignment Direct Marketing
Resource: Ch. 14 of Marketing: Real People, Real Choices
Continue working on the Week Four Learning Team Assignment: Direct Marketing.
Review the examples of direct marketing that team members gathered and researched during Weeks One, Two, and Three.
Discuss why some direct-marketing examples capture...