COM 352 Week 3 Assignment Media CommunicationsPaper
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Use the Virtual Organization link on the student website to access information about a virtual business.
Click the Businesses tab at the top of the screen.
Click the name of the specific business, such as Riordan Manufacturing, Huffman Trucking, Kudler Fine Foods, Baderman Island, Kelsey, Patton Fuller Community Hospital, Northwest Community College, or Berry’s Bug Blasters.
Select one of these organizations as the basis for this assignment.
Using the Internet or other resources, locate at least three print, television, and electronic media contacts—either local media in the city where the Virtual Organization is located or national media—for your selected Virtual Organization.
Include the name of the media outlet, the editor’s name, and an e-mail or mailing address, for each media contact.
Compare the communication techniques you would use to build a relationship with each media contact.
Identify how key communication trends in the media influenced your choices of media contacts.
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COM 352 Week 2 Assignment Publics and Messaging
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In the following assignment, you are a public relations executive who must address an issue confronting the company where you work. Imagine what the scenario is and incorporate this into your presentation.
Choose three of the following five publics to address with specific messaging and communication tools:
Customers or clients
Media
Internal employees of your company
Competitors
Special interest group
Develop an 8- to 12-slide Microsoft® PowerPoint® presentation that discusses the following:
Describe the scenario in 1 or 2 slides.
Address your selected publics describing...