“Three colors
Three ways of life”
The Apple’s ad “Three colors, Three ways of life” is aimed at people of any age and sex. The wonderful iPhone is like a new car what fits your personality. The point of this ad is to show people from different societies, countries that everyone can express themselves in their own way. We all have the chance to choose the right color of the best cell phone in the world. Generally the black one is the stylish one for many people. Of course there are some people who do not like the black iPhone. But Apple gives them the opportunity to choose between two other colors, such as white and purple. But that’s not the only one reason why people around the world want to get an iPhone.
Actually there is one very good question to ask “Why is the iPhone so popular? “ - The iPhone has become very popular for a number of reasons and it has millions of people clamoring to purchase these mobile phones due to its high quality and ease of use. There are many people who are on their third versions of the iPhone , as these diehard fans understand the significance of the iPhone's capabilities and how it has made their life easier. The iPhone is a highly advanced piece of equipment that allows to multi task or being able to perform several functions all at one time is extremely important in any busy life. This device is an excellent mobile phone option for every type of consumer including business professionals, students, moms that have to coordinate their children's activities, and self employed individuals. And it has the App Store applications which is really interesting especially the games and music.
Honestly the Apple has also a great marketing plan which targets consumers who need to store information and communicate or people who want entertainment on the go. That is what helps them in many ways to convince new customers to buy their phones, iPods, computers etc. They are probably the...