There are a few ways of predominate distribution plan for reaching customers available on the website for REI company. After looking on the website, first thing that grabbed my attention was the flat rate of standard shipping. It’s the "something better" element that offers anyone to notice the cheap shipping no matter how big of an order it is. The thing is you have to be a member to get this great deal. No problem right, it only cost a one-time fee of $20.00 during checkout. Also, the 100% satisfaction guarantee behind all products is always a nice thing to know as a customer which is listed on their website. Another, buy REI gift cards is very convenient. Gift cards play a big item around holidays. On their website they offer quickly and free shipping and easy to spend online, in store, or over the phone. Wow, can’t beat that kind of service when running out of time.
First program that deals with people is the Promoting Environmental Awareness in Kids (PEAK) program educating children about environmental ethics. REI employees, Leave No Trace staff and others teach through a series of games, activities and lessons for different age groups.
Secondly, REI’s Gear Bank Program offers free camping essential rentals to children involved with nonprofits. The program helps facilitate a positive outdoors experience in five cities. Apparel and equipment are provided by the program including tents, raingear, sleeping bags, and pads, backpacks, camping stoves and cook sets. In 2006 REI’s Gear Banks program supported 117 organizations that were nonprofit that included 2,291 young people to have the opportunity to experience outdoors.
Thirdly, is $1 million grants program it’s a program that gave 100 grants of $10,000 each to nonprofit organizations to preservation and maintenance of local community parks. REI’s employees contributed their time and found customers as well to help improve parks. There were 12, 651 volunteers that gave 51, 583 hours of...