Kudler Fine Foods: Losing the Battle

Kudler Fine Foods: Losing the Battle

  • Submitted By: seankerr
  • Date Submitted: 02/12/2010 3:34 PM
  • Category: Business
  • Words: 752
  • Page: 4
  • Views: 497

Problem Statement
MGT/521
Problem Solution: Kudler Fine Foods
Kudler Fine Foods is a local upscale specialty food store with obligations to its customers to have the finest selection of foods, wines, and related needs and remain competitive in the gourmet food industry while increasing profits to enable for more growth. In an effort to meet the new demand of the gourmet food industry Kathy Kudler enables a gourmet cook the ability to shop in an environment that has all the fine ingredients needed with the accessories to make the gourmet meal. Kudler Fine Foods goal is to corner the market in fine foods and accessories for the gourmet chef looking to purchase the finest epicurean delights. In failing to understand business practices Kathy Kudler has employed key individuals in their administrative staff that do not have the experience needed to allow Kudler Fine Foods to succeed. The administrative staff can meet and exceed expectations if the correct amount of training and consultation is conducted to obtain the needed skills and culture to help Kudler Fine Foods grow and become successful.
Situation Analysis
Issue and Opportunity Identification
Kudler Fine Foods is in a losing battle to retain all stores in the San Diego metropolitan area. In addition, the administration that Kathy Kudler put in place is steadily eating away at the profit margin of the new market created by Kudler Fine Foods. The combination of these two factors is leading to significant declines in the ability to expand the small chain of stores and corner the market of the gourmet shopper. In order for Kudler Fine Foods to reverse these trends Kathy Kudler must hire seasoned management with the skills set needed to succeed in cornering this new market. Seeing Kudler Fine Foods as an up and coming leader in the San Diego area shows the gourmet chef a way to purchase the finest epicurean delights with the needed accessories. While Kudler Fine Foods makes an excellent effort to...

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