It will be interesting to assume that Trader Joe’s, a brand that has already established itself in cities around the United States and Canada, will have any competition from Farm Boy Inc. on a broader stage. Trader Joe’s is well known for its consumer-centric products with a prime emphasis on providing its patrons with the best ‘value’ for every product on its shelves. It has also proven itself to be adaptive to changing times, beginning from the 1950’s to present day, and has remodeled itself every decade into the massive grocery chain that it is today. Compare that to the Farm Boy Inc., with a history of only 34 years and a much smaller market presence, it is self-evident that Trader Joe’s will have an upper hand in any competition with Farm Boy. But the growth of a company, or even its presence in the market, are yet a few of the factors one needs to consider to make a thorough comparative analysis of the two grocery chains.
Polices, laws and regulation are what help protect the people from employers who are not interested in the interest of their workers and the customers but only on how they can fill their deep pockets.
There are factors that determines a business’s success or failure in a particular market; that it succeeds in one place is no guarantee that it would in another. In the case of Trader Joe’s and Farm boy, For Trader Joe’s to successfully compete with Farm boy, it would need to firstly abide and overcome this hurdles.
Trader Joe’s Corporation
Farm Boy Inc.
Legislative (Minimum wage)
In the US, minimum wage is $13 but Trader Joe’s lowest pay starts from $9 which is equivalent to $12 CAD.
To the least level staff of Farm boy, they minimum wage is $12 CAD
Customs and Duties
Traders Joe’s deals in a variety of good which are not all produced in Canada or the US. This means that it would cost Trader Joe’s more to import their good into the country thereby increasing...