MKT 575 UOP Course Tutorial / Uoptutorial

MKT 575 UOP Course Tutorial / Uoptutorial

  • Submitted By: hijathia1
  • Date Submitted: 10/08/2014 2:00 AM
  • Category: English
  • Words: 275
  • Page: 2

MKT 575 Entire Course

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MKT 575 Week 1 DQs


MKT 575 Week 1 Assignment Identify the Macro Environment


MKT 575 Week 2 Assignment Marketing Plan Evaluation


MKT 575 Week 3 Reflection


MKT 575 Week 3 Assignment Case Study


MKT 575 Week 4 DQs


MKT 575 Week 4 Assignment Case Study


MKT 575 Week 5 Assignment Keurig Case Study

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MKT 575 Week 2 Assignment Marketing Plan Evaluation

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Faculty will assign a case study from the textbook for your Learning Team. Your team will function as a consultant to the company you choose to review. Your goal as a consultant is to evaluate the company’s current marketing plan and recommend changes.
Write a 2,100- to 2,800-word paper in which you identify the vision, mission, goals, and corporate strategy of your client’s current marketing plan. Complete the following:
Analyze the macro-environment surrounding your client industry. Be sure to consider economic, political, legal, social, cultural, and technological environments.
Discuss the industry, market, and competitors your client is facing.

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MKT 575 Week 5 Assignment Keurig Case Study

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Review the Case 6-7: Keurig Inc. in “Cases for Part Six” of Strategic Marketing.
Write a 1,400- to 2,100-word paper in which you complete the following:
Discuss the appropriateness of distribution and channel strategies used for consumer sales.
Review the pricing strategies for consumer sales. Are these strategies appropriate in today’s market? How would...

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