MKT 578 Week 3 Learning Team Reflection (UOP)
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Discuss this week’s objectives with your team. Your discussion should include the topics you feel comfortable with, any topics you struggled with, and how the weekly topics relate to application in your employment field.
Prepare a 350- to 700-word paper detailing the findings of your discussion.
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MKT 578 Week 2 Public Relations Problem Framing Paper (UOP)
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Resource: University of Phoenix Material: Public Relations Learning Team Project
Write a paper between 1,050 and 1,400 words in which you describe your approved organization and a problem or opportunity currently confronting it.
Discuss the role that public relations appears to play within your selected organization, as well as its importance in the organization’s overall promotional mix. Be sure to do the following:
Provide a brief background of the selected organization, including its products, services, and customers.
Identify the problem or opportunity at the center of the scenario for which the organization must develop and implement its public relations response or campaign.
Identify the stakeholders, target audience(s), and ethical implications related to the campaign.
Discuss ethical implications related to the PR issues.
Discuss the depth and breadth of research that will have to be conducted during the development of the campaign to ensure its effective implementation.
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MKT 578 Entire Course (UOP)
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