MKTG 522 Complete Course Project (Marketing Plan)
For more course tutorials visit
www.shoptutorial.com
Course Project – Final Marketing Plan Submission
1.0 Executive Summary
2.0 Situation Analysis
2.1 Market Summary
2.2 SWOT Analysis
2.3 Competition
2.4 Product (Service) Offering
2.5 Keys to Success
2.6 Critical Issues
-----------------------------------------------------------------------------------------------------------------------------------------------------------------
MKTG 522 Week 1 Course Project Marketing Plan Topic
For more course tutorials visit
www.shoptutorial.com
Course Project
This week, you will begin working on your Marketing Plan that is due in Week 7. Click on the Marketing Plantab in Course Home for the full details.
Submit your Marketing Plan topic using the Marketing Plan Topic Form found in Doc Sharing.
-----------------------------------------------------------------------------------------------------------------------------------------------------------------
MKTG 522 Week 1-7 All DQs
For more course tutorials visit
www.shoptutorial.com
MKTG 522 Week 1 DQ 1 (Market Research)
MKTG 522 Week 1 DQ 2 (Strategic Marketing Planning)
MKTG 522 Week 2 DQ 1 (Consumer Buying Behavior)
MKTG 522 Week 2 DQ 2 (Target Market Selection)
MKTG 522 Week 3 DQ 1 (Branding)
-----------------------------------------------------------------------------------------------------------------------------------------------------------------
MKTG 522 Week 4 Course Project Marketing Plan (Draft 2)
For more course tutorials visit
www.shoptutorial.com
Course Project – Marketing Plan Submission #2
3.0 Marketing Strategy
3.1 Mission
3.2 Marketing Objectives
3.3 Financial Objectives
-----------------------------------------------------------------------------------------------------------------------------------------------------------------
MKTG 522 Week 5 DQ 1 (Channels of Distribution)
For...