Risk Arising in Tangible Property and Intellectual Property
University of Phoenix
HRM 531/Human Capital Management
Group ID MBA
May 6, 2009
The purpose of this document is to identify tangible and intellectual property rights that are significant to the computer industry. Apple is a prime company to illustrate these principals of property management because they have been on both spectrums of the legal system. Apple has had to provide defense against patent infringements. Understanding and managing legal risk has aid Apple avoid liability risk from violations of the property rights of others. Apple has also initiated several litigations against other computer companies for violations of their intellectual property rights. The Managing of legal risk within the computer industry has helped to preserve APPLE‘S continuity. .
Apple Computer, Inc. is largely responsible for the enormous growth of the personal computer industry in the 20th century. The introduction of the Macintosh line of personal computers in 1984 established the company as an innovator in industrial design whose products became renowned for their intuitive ease of use. Though battered by bad decision-making during the 1990s, Apple continues to exude the same enviable characteristics in the 21st century that catapulted the company toward fame during the 1980s. The company designs, manufactures, and markets personal computers, software, and peripheral. Apple’s concentration is on lower-cost, uniquely designed computers such as iMAC, Power Macintosh models, and the all new most popular iPhone and iPod touch personal portable audio MP3 players.
Apple Computer, Inc. Intellectual property -- Trademark, Copyright, and Patent
Apple’s trademarks: Apple, ColorSync, eMac, EtherTalk, FireWire, FontSync, iPhone, iMac, iDVD, iPod, iTunes, MacBook, Mac OS, QuickTime, Rosetta, Safari, Shuffle, WebScript, Xcode, and Xserve.
Apple’s trademarks, service marks,...