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Sony Company Business Background

Sony Company Business Background

  • Submitted By: drpapito86
  • Date Submitted: 02/20/2009 2:03 PM
  • Category: Business
  • Words: 1867
  • Page: 8
  • Views: 2900

COMPANY BUSINESS BACKGROUND Sony Corp. (SNE) 1-7-1 Minato-Minami Minatu-ku Tokyo, 108-0075 Japan Sony Corporation (Sony) is the ultimate parent company of the Sony Group. The Company is primarily focused on Electronics, such as audiovisual/ information technology products & components; Game, such as PlayStation; Entertainment, such as motion pictures and music, and Financial Services, such as insurance and banking sectors. It has five segments: Electronics, Games, Pictures, Financial Services and All Other. This makes SONY one of the most comprehensive and diverse entertainment companies in the world. In the Electronics segment, it develops, designs, manufactures and sells various kinds of electronic equipment, instruments and devices for consumer and professional markets. In the Games segment, Sony Computer Entertainment Inc., develops, produces, markets and distributes PlayStation Portable (PSP), PlayStation 2 and the PLAYSTATION 3 computer entertainment systems. In the Entertainment segment, operations encompass motion picture, television and home entertainment production, acquisition and distribution; television broadcasting, and digital content creation. “Sony Corporation of America, based in New York, NY, is a U.S. subsidiary of Sony Corporation, headquarted in Tokyo. Sony’s principal U.S. businesses include Sony Electronics Inc., Sony Pictures Entertainment Inc., Sony Computer Entertainment America Inc., and also Sony BMG Music Entertainment, one of the largest recorded music companies in the world. Sony had annual sales of approximately $88.7 billion for the fiscal year ended March 31, 2008, and it employs 180,500 people worldwide. Sony’s consolidated sales in the U.S. for the fiscal year ended March 31, 2008 were $29 billion.” Sony is the leading audio-visual electronics and information technology company in the U.S. and worldwide. Sony is the inventor of a wide range of consumer audio-visual products, such as the Bravia Television, Cybershot...

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