Major Airline Website Comparison
Technology has forced business to evolve tremendously. The development of the World Wide Web, www, has enable business to be available 24 hours a day, seven days a week. The ability to utilize technology to gain potential and ongoing customers all over the world has transformed the way business is conducted. This paper exams how supply chain differs on a business-to-business (B2B) compared to a business-to-consumer (B2C) supply chains. When people started trusting technology to purchase goods and doing business online, all the goods purchased needed to be transferred and that is where business supply chains becomes very important. The supply chains of B2B and B2C are very different since they both use different channel.
According to the literature, supply chain precedes a particular strategic business unit; a series of channels a product must take in order for the initial production to reach. Companies use alliances and partnerships to create a relationship with other companies in the supply chain. For example, a person goes to Best Buy and purchase a DVD player. The supply chain begins when the customer walks in the store with the need to buy a DVD player. Best Buy received the product from Best Buy Distributor Center, which received the goods from the manufacture. Finally, the manufacture receives the raw products from several other suppliers. This is the basic supply chain and it is continuous.
According to Schneider, Gary Electronic Commerce: The Second Wave (2004), B2C is the exchange of services and information from a business to consumers, the end users. B2B occurs when organizations are buying from and selling to one another, especially now as more organizations are outsourcing parts of their exchange of products, services, or information between businesses. Examples of B2C websites are; Overstock.com, Amazon.com, online bank services.
An important difference between B2C and B2B is the number of steps of channels a...