Workout Anabolic Recovery

Workout Anabolic Recovery

  • Submitted By: nassattack
  • Date Submitted: 11/11/2009 5:05 PM
  • Category: English
  • Words: 1822
  • Page: 8
  • Views: 509

Ad Analysis- Workout Anabolic Recovery
Exercise is something that begins as simple as playing tag in the school playground and has become more than just fun and games especially as one ages. Gradually, as a child becomes a young adult they are more concerned with becoming stronger, better and more skilled at their sport and less concerned with the innocence of play and fun. We have also watched our greatest sports stars rise and fall from steroid use. Today, we have sports supplements that can profoundly enhance ones’ workout routine. There are numerous supplements meant to reach different ends such as weight loss, muscle growth, workout recovery and endurance training. However most of supplements marketed today are aimed towards younger people who are more active such as those in high school to college and fit in the range of 14-24 years old. Those who have great ambitions to play on state or national teams or those looking to be popular with their friends or with girls. Such supplements, for the most part, offer all or even more of the benefits of steroids without the ill effects.

One particular ad we can look at is the one marketed by MRI named W.A.R. or Workout Anabolic Recovery. The ad can be found not only in gyms or nutrition stores but also on the internet such as this video ad posted on youtube.com http://www.youtube.com/watch?v=y1mB_UftF-w . Video ads are meant to be more appealing to consumers by grabbing their attention with music, animations and short catchy phrases that become stuck in ones head after viewing. MRI seems to try and maximize all aspects of its ad with these strategies. The attention catcher of this ad is a Black background with the center in white reading MRI New Intra and Post Workout Recovery Technology. The significance of placing this ad the beginning of the ad is to grab viewers attention for what is coming. Many athletes trust MRI and their high quality products and accurate claims. Seeing that MRI now has a...

Similar Essays