“Naturalistic Observations and Evaluation”
August 28, 2015
Diversity&World Cultures
I stay in a very small town in the North Carolina area and there are few locations to choose from. So I decided to do my observation at a local McDonald’s restaurant. McDonalds is one of the world’s largest fast food cooperation’s and it has become a billion dollar company that is worth approximately 82 billion dollars. In 1955 McDonalds started off as a small restaurant that only had a menu with few items such as: 15 cent hamburgers, soda pop, coffee, cakes/pies, milk, and potato chips (that were later replaced with fries). Today there are over 30,000 McDonald restaurants that have 145 items on the menu and serve 75 million people per day!
On July15, 2014 I arrived at McDonalds at 12:00 p.m. where I started my first day of observation. The restaurant was located in the shopping center of Greenville North Carolina on the main highway surrounded by both the mall and the grocery store. As I walked on the inside I noticed that there were only a handful of people who were sitting down eating. All of these people were of the African-American race and were dressed in casual clothing. They appeared to be double dating because both couples sat at the same table and exchanged affection amongst their significant others. I realized that I was going to have to be there for a couple of hours so I too decided to order something off of the menu. As I approached the counter I noticed there was a cook in the back who seemed to be texting and chewing gum simultaneously. I automatically knew that she wasn’t applying good work ethic skills. I was the only one who was standing at the counter yet I waited for what seemed a lifetime just for the cashier to take my order.
After ordering the legendary Big Mac, French fry, and lemon water I headed to the dining room of the restaurant. While sitting in the dining area I felt quite at home, it was as if I was sitting in my own living...