Marketing
Essentials
Department: Leadership and Management
Module Code: MOD001027
Level: 4
Academic Year: 2015/6
Semester/Trimester/Session: SEM2
www.anglia.ac.uk
Module Guide
Contents
1. Key information, Introduction to the Module and Learning Outcomes......................................................... 2
1.1
Key Information ................................................................................................................................... 2
1.2
Introduction to the Module ................................................................................................................. 2
1.3
Learning Outcomes .............................................................................................................................. 3
2. Employability Skills in this Module ................................................................................................................. 4
3. Outline Delivery and Reading Lists @ Anglia .................................................................................................. 5
3.1
Outline Delivery ................................................................................................................................... 5
3.2
Reading List and Learning Resources ................................................................................................... 5
4. Assessment on this Module ............................................................................................................................ 5
Feedback ......................................................................................................................................................... 6
How to View Your Feedback in Turnitin Grademark ...................................................................................... 7
4.1
Assessment Information and Marking Criteria...