BBQ PC

BBQ PC

1. Executive Summary
Due to the lack of such fast food BBQ restaurants in the Pacific Beach dining community, this project aims to fill a void and succeed in attracting customers who seek fast, convenient and high quality BBQ food. http://adamsbbq.we ebly.com/projectcharter.html The project will be executed by acquiring a small building (approximately 800 Sq Ft) in Pacific Beach and then converting it into a fast food restaurant complete with a drive-through window. The restaurant will provide BBQ made with fresh, organic ingredients – all of which will be available to customers via carryout and drive-through. The milestones of the project include: • Research Phase: complete market research • Procurement Phase: obtain building and supplies • Renovation and Styling: complete building renovations • Advertising: launch advertising campaign • Staff: obtain staff • Grand Opening: being food service
2. Business Objectives 2.1 Product Description (Solution):  “Adam’s BBQ” Takeout Restaurant will give San Diego what it has been craving, great BBQ! “Adam’s BBQ” Takeout Restaurant thrives on providing each customer with the “Adam’s Experience” - Authentic Texas style “Get-It to Go” BBQ. Folks that love BBQ will enjoy “Adam’s BBQ” Takeout Restaurant secret family recipe “BBQ sauces and rubs from many generations past. Adam’s #1 mission is to ensure customers are thoroughly satisfied, to satisfy that one single craving: Mesquite grilled baby back beef ribs and chicken. Providing consistency, quality, freshness and friendly service is Adam’s passion for fantastic BBQ.  “Adam’s BBQ” Takeout Restaurant specializes in made-to-order authentic Texas style BBQ and serving delicious sides made from only fresh high quality ingredients.  San Diego has waited too many years and now the wait is over! “Adam’s BBQ” Takeout Restaurant opens its first drive-thru restaurant August 23, 2010, located in the community of Pacific Beach at the corner of Mission Blvd. and...

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