Beer Market - Latin America and Middle-East Industry Analysis, Size, Share, Growth, Trends and Forecast 2015 – 2021
Beer is a type of alcoholic beverage produced by fermentation and saccharification of starch of the resulting sugar. The enzymes and starch are generally derived from malted grains, cereals. Beers are also added with hops that include bitterness and also act as a natural preservative. Other flavorings such as herbs and fruit are occasionally included. The process of preparing beer is known as brewing.
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After water, beer is consumed most widely and is the third most popular drink after tea and water. The presence of alcohol in a beer accounts to 4% to 6%. The basic ingredients of beer are starch source such as malted barley, water, a brewer’s yeast to produce the fermentation and also a flavoring like hops.
Increasing health concerns among consumers, increasing availability of beer are some of the factors driving the Latin America and Middle-East beer market. Increasing obesity, high cholesterol is some of the major concern hindering the growth of the market. It is seen that consumption of beer proved to be beneficial for people to prevent such coronary diseases. Beer is low in cholesterol, low in fat that helps in preventing high cholesterol disease. Moreover, consumption of beer moderately regulates the cholesterol ratios. Due to favorable climatic condition in the region of Latin America and Middle-East consumption of beer is increasing along with the increasing availability of beer. Increasing disposable income along with rapid urbanization is also driving the beer market in this region. Rapid urbanization offer better opportunity for the rise in demand of beer in the beer market.
However, stringent government rules and regulation and sensorial profile of beer are...