BUS 330 Week 1 DQ 1 Role of the Marketing Function
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Role of the Marketing Function. What is the role of the marketing function in business?
In 200 to 250 words, explain the role of the marketing function.
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BUS 330 Week 1 DQ 2 Products and Services
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DQ 2 Products and Services. It can be harder to sell an intangible service than a tangible product. After reading Chapter 3 of the text
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BUS 330 Week 2 DQ 1 Product Life Cycle
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Product Life Cycle. By having an understanding of the product life cycle, businesspeople can make savvy marketing choices.
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BUS 330 Week 2 DQ 2 Product Usage Categories
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Product Usage Categories. Visit Minimus.biz (Follow the link located in required resources), a company specializing in individually-sized products.
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BUS 330 Week 3 DQ 1 Customer Relationship Management
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Customer Relationship Management. Choose a water park or other vacation destination. Create a hypothetical marketing campaign that uses what you’ve learned about the CRM approach....