BUS 437 Entire Course (Ash)
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BUS 437 Week 1 Assignment Company Description
BUS 437 Week 1 DQ 1 Writing the Business Plan
BUS 437 Week 1 DQ 2 Using Outside Help to Write the Plan
BUS 437 Week 2 Assignment Marketing Section
BUS 437 Week 2 DQ 1 Customer Survey
BUS 437 Week 2 DQ 2 Industry Analysis
BUS 437 Week 3 Assignment Strategy, Implementation, & Management Sections
BUS 437 Week 3 DQ 1 Implementation
BUS 437 Week 3 DQ 2 Operations Model
BUS 437 Week 4 Assignment Finance Section
BUS 437 Week 4 DQ 1 Sequence of Information
BUS 437 Week 4 DQ 2 Financial Projections
BUS 437 Week 5 Business Plan Final
BUS 437 Week 5 DQ 1 Slogan
BUS 437 Week 5 DQ 2 Presentation Concerns
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BUS 437 Final Exam(Ash)
For more course tutorials visit
www.tutorialoutlet.com
Focus of the Business Plan
1. Executive Summary:
a. A page of plan highlights
2. Company Description:
a. What business will you be in? What will you do? Describe the following elements:
§ Mission Statement
§ Company Goals and Objectives
§ Business Philosophy
§ Legal form of ownership
3. Product or Service:
a. Describe your product or service and the benefits it will provide for customers
§ Describe the industry and how you will position your company
4. Market Analysis:
§ To whom will you market your products?
§ Describe pricing, promotion, distribution and forecasts for your product/service
5. Strategy and Implementation:
§ Describe your most important company competitive strengths and core competencies.
§ Develop an operations flow diagram to show the key steps in the production of a product or the delivery of a service
6. Management Team:
§ What background experience, skills, and strengths do you personally bring to this new venture?
§ Who are the key members of the team? What strengths do they bring...