BUSN 412 Entire Course
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BUSN 412 Week 1-7 All Discussion Questions
BUSN 412 Week 2 Quiz
BUSN 412 Week 3 Nintendo's Wii Case Analysis
BUSN 412 Week 3 Quiz
BUSN 412 Week 4 Quiz
BUSN 412 Week 5 Quiz
BUSN 412 Week 5 Southwest Airlines - Case Analysis
BUSN 412 Week 6 Quiz
BUSN 412 Week 7 Managing Innovation, Fostering Corporate Entrepreneurship - You Decide
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BUSN 412 Week 2 Quiz
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1. Question :When developing forecasts, two key inputs that were discussed in the text are:
Assessing internal strengths and environmental scanning
Environmental scanning and a SWOT analysis
Environmental scanning and competitor intelligence
Environmental scanning and stakeholder identification
2. Question :_____________ tracks the evolution of environmental trends, sequences of events, or streams of activities.
Environmental scanning
Environmental monitoring
Environmental surveying
Competitive intelligence
3. Question :When we scan the general environment, we can identify information on:
Customer and firm bargaining power
Competitive rivalry
Substitute goods
The aging population and ethnic shifts
4. Question :Gathering "competitive intelligence" _______________.
is good business practice.
is illegal.
is considered unethical.
minimizes the need to obtain information in the public domain.
5. Question :When conducting environmental forecasting, we can say that it involves developing plausible projections about which of the following concerning environmental change?
A. Speed
B. Direction
C. Both A and B are correct.
D. None of above is correct.
6. Question :Which of the following is...