CIS 500 Assignment 4 Data Mining
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Assignment 4 Data Mining
The development of complex algorithms that can mine mounds of data that have been collected from people and digital devices have led to the adoption of data mining by most businesses as a means of understanding their customers better than before. Data mining takes place in retailing and sales, banking, education, manufacturing and production, health care, insurance, broadcasting, marketing, customer services, and a number of other areas. The analytical information gathered by datamining applications has given some businesses a competitive advantage, an ability to make informed decisions, and better ways to predict the behavior of customers.
Write a four to five (45) page paper in which you
1. Determine the benefits of data mining to the businesses when employing
1. Predictive analytics to understand the behavior of customers
2. Associations discovery in products sold to customers
3. Web mining to discover business intelligence from Web customers
4. Clustering to find related customer information
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CIS 500 Case Study 1 The Big Data Challenges
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Case Study 1 The Big Data Challenges
Big Data is a term used to describe the voluminous amount of structured and semistructured data generated by companies. The term is used when referring to petabytes (PB), exabytes (EB), and zettabytes (ZB) of data. Companies face challenges when it comes to capturing, storing, searching, and analyzingBig Data. The Volvo Car Corporation faced this problem because of the massive amount of data it was streaming from its vehicles.
Download and study the Volvo Car Corporation case study titled, “Converting data into business value at...