COM 352 Entire Course (UOP)
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COM 352 Week 1 Public Relations Roles and Responsibilities Matrix
COM 352 Week 2 Assignment Publics and Messaging
COM 352 Week 3 Assignment Media Communications Paper
COM 352 Week 3 Assignment Public Relations Messaging Paper
COM 352 Week 4 Assignment Crisis Communication Presentation PART 1
COM 352 Week 4 Assignment Crisis Communication Presentation PART 2
COM 352 Week 5 Assignment Community Relations and Reputation Management
COM 352 Week 5 Assignment Public Relations Ethics Comic Strip
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COM 352 Week 1 Individual Assignment Public Relations Roles and Responsibilities Matrix
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Directions: Review the example in blue. Then, enter the name of the organization you selected as well as two goals for that organization. Enter relevant information about the selected organization in the remaining columns and answer the questions following the table
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COM 352 Week 2 Individual Assignment Publics and Messaging
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In the following assignment, you are a public relations executive who must address an issue confronting the company where you work. Imagine what the scenario is and incorporate this into your presentation.
Choose three of the following five publics to address with specific messaging and communication tools:
Customers or clients
Media
Internal employees of your company
Competitors
Special interest group
Develop an 8- to 12-slide Microsoft® PowerPoint® presentation that discusses the following:
Describe the scenario in 1 or 2 slides.
Address your selected publics describing communication tools used, communication messages used, and the rationale for their selection in 6 to 8 slides.
Address how the Internet and social media tools...