COM 373 Entire Course
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COM 373 Week 1 Communication Styles Paper
COM 373 Week 2 IMC Product Paper
COM 373 Week 2 Learning Team Selling Model Part I Presentation
COM 373 Week 3 Individual Customer Multimedia and Worksheet
COM 373 Week 3 Assignment Selling Model Part II Presentation
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COM 373 Week 1 Communication Styles Paper
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Communication Styles Paper
Prepare a 1,050- to 1,400-word paper that explains each stage of the consumer decision-making process and the importance of effective sales communication at each stage of the process. Discuss how different communication styles may affect selling relationships. Include the following:
Stages in the consumer decision-making process
How does consumer behavior affect the sale of the product?
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COM 373 Week 2 IMC Product Paper
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IMC Product Paper
Choose one product from the following:
Apple’s iPhone® mobile digital device
Nabisco’s 100 Calorie Packs
Geico® insurance
Prepare a 1,050- to 1,400-word paper that identifies the elements of the integrated marketing communications for the product you choose.
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COM 373 Week 2 Learning Team Selling Model Part I Presentation
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Learning Team Selling Model Part I Presentation
This is the first part of a multipart Learning Team assignment that culminates in Week Five. Please be sure to read ahead in the syllabus for future weeks’ portions.
Furniture to Go, Inc. has hired your Learning Team to develop a detailed selling model that will help the company increase sales—see Appendix A on the student website. Over the next 4 weeks, your...