TABLE OF CONTENT
BACKGROUND 3
I. CURRENT SITUATION 3
CURRENT PERFORMANCE 3
STRATEGIC POSTURE 3
1. Mission 3
2. Objectives 3
3. Strategies 3
4. Policies 3
II. CORPORATE GOVERNANCE 3
BOARD OF DIRECTORS 3
TOP MANAGEMENT 4
SHAREHOLDERS 4
III. EXTERNAL ENVIRONMENT: OPPORTUNITIES AND THREATS (SWOT) 4
SOCIETAL ENVIRONMENT (P.E.S.T FACTORS) 4
1. Political - Legal Factors 4
2. Economic Factors 4
3. Socio-cultural Factors 4
4. Technological Factors 4
TASK ENVIRONMENT (INDUSTRY) 4
Porter’s Approach 4
1. Threat of New Entrants 5
2. Rivalry among Existing Firms 5
3. Threat of Substitute Products or Services 5
4. Bargaining Power of Buyers 6
5. Bargaining Power of Suppliers 6
6. Relative Power of Other Stakeholders 6
EXTERNAL FACTOR ANALYSIS SUMMARY EFAS (AS ATTACHED) 6
IV. INTERNAL ENVIRONMENT: STRENGTH AND WEAKNESSES (SWOT) 6
CORPORATE STRUCTURE 6
CORPORATE CULTURE 6
CORPORATE RESOURCES 6
1. Marketing 6
2. Finance 7
3. Research and Development 8
4. Operations and Logistics 8
5. Human Resources 8
6. Information Systems 8
INTERNAL FACTOR ANALYSIS SUMMARY IFAS (AS ATTACHED) 8
V. ANALYSIS OF STRATEGIC FACTORS (SWOT) 8
SITUATION ANALYSIS 8
REVIEW OF MISSION AND OBJECTIVES 8
VI. STRATEGIC ALTERNATIVE AND RECOMMENDED STRATEGY 8
STRATEGIC ALTERNATIVE 8
RECOMMENDED STRATEGY 9
VII. IMPLEMENTATION 9
1. MANAGEMENT COMMITMENT 9
2. EMPLOYEE EMPOWERMENT 9
3. REWARD SYSTEM 9
4. INTEGRATING TRAINING 9
5. PROCESS IMPROVEMENT 9
6. QUALITY AT SOURCE 9
VIII.EVALUATION AND CONTROL 9
IX. ATTACHMENTS 9
EFAS 10
IFAS 10
SFAS 10
TOWS MATRIX 10
FINANCIAL RATIO ANALYSIS 10
Background
I. Current Situation
Current Performance
Use the case given information to comment on the firm’s current performance.
Strategic Posture (Current)
Vision versus Mission:
Mission Statement answers the question “What is our business?”
Vision statement answers the question “What do we want to become?”
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