INTRODUCTION TO CYBERPRENEURSHIP
LECTURE SECTION : BC161
LECTURER’S NAME : MOHD FAUZI BIN SHAFFIE
BUSINESS PLAN REPORT
GROUP : NUMBER 7
TABLE OF CONTENT
EXECUTIVE SUMMARY
COMPANY’S PORTFOLIO
MARKET INFORMATION
PRODUCT / SERVICE
OPERATIONAL PLAN
MARKETING PLAN
FINANCIAL PLAN
APPENDICES
EXECUTIVE SUMMARY
3 Mudah, Meriah &Maju or as a short form of 3M’s is a an event management company which is establish in October 2013. The company plans to organize a Dodgeball tournament between the students. 3M’s expects to gather participants from students who are studying in MMU.The event that the company manages is a Dodgeball Tournament between students and precisely meant for inter-club league which is between the clubs in MMU. The highlight of the event is to endure the importance of teamwork & applying strategies between the groups of participants. The company plans to gather all the participants from each club which is 7 person per club ( 5 main players 2 subtitutes) for each team.3M’s targets to recruit 8 teams from 8 different clubs which will be conclude into 56 students/participants . Meanwhile, students which are not in any clubs are able to participate in the tournament too. Dodgeball is a game in which players on two teams try to throw large balls at each other while avoiding being hit themselves. This sport has emerged throughout the years, and became one of the popular sports that are played in indoor places such as gym or organinized recreational league. The main objective of the team in each game is to eliminate all the members of the opposing team which is by hitting the ball towards the players to eliminate them. This sport popularized in 2004 by the film “Dodgeball”.Besides that, 3M’s will be also selling drinks and snacks on the day of the tournament. This are meant for the players, supporters and the audiences that are attending on the day of the tournament. Different varieties and types of snacks will be provided for...