Demand for Demineralized Whey Powder Ingredients Grows as Consumer Awareness and Acceptance Rise

Demand for Demineralized Whey Powder Ingredients Grows as Consumer Awareness and Acceptance Rise

  • Submitted By: amyjames
  • Date Submitted: 06/20/2016 4:14 AM
  • Category: Business
  • Words: 816
  • Page: 4

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REPORT DESCRIPTION

Demineralized whey is a free-flowing, yellowish powder that has no discernible foreign odor. This powder is made from fresh
pasteurized whey and is a commonly used ingredient for a number of applications in the food industry, including chocolates,
confectionery, bakery, desserts and ice creams, and dairy drinks. One of the most significant applications of demineralized
whey, however, is infant and baby formula and it is the growing demand for infant formula that is primarily driving the global
market for demineralized whey powder ingredients.
Q. How is the infant formula application segment single-handedly driving the market for demineralized whey
powder ingredients?
A. Demineralized whey powder ingredients are being increasingly used in the production of infant formulas since the proportion
of lactose, protein, and essential minerals is as close as it can possibly get to the composition of breast milk. The surging birth
rates across the globe, combined with the ever-rising demand for infant formula, especially in developed and developing
regions, have significantly impacted the demineralized whey powder ingredient market.
Realizing the potential this application segment presents, a number of leading players in the market have shown a remarkable
rise in interest. Surrey-based Dairy Crest’s partnership with New Zealand dairy giant Fonterra;...

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