Essay from John Frank

Essay from John Frank

I find it hard to believe that you’ve had NO great life achievements to date. Yeah, an MBA is going to help you get ahead in your career, but I’m SURE you’ve done some great things so far. And even if they aren’t GREAT, you’ve done SOMETHING… and that something could make for a great essay. So relax. You got this.

The best way to approach this sort of question to take the pressure off a bit. It doesn’t have to be the biggest, coolest thing on earth. Not even the biggest, coolest thing you’ve done. In fact, some of the BEST versions of this essay are very “simple,” or “not impressive accomplishments.” Crossing the street, for example. Man, that sounds so easy! How could it be your best accomplishment, the reader wonders? Well, in the second paragraph, we learn that “I was born with no feet.” You get the idea.

Also, the impressive-ness comes when we talk about the lessons. So let’s say it’s a deal you worked on. Any old deal. Blablabla, it only made the company $10,000. Not a ton of cash, no, but the LESSONS you drew from it were priceless. You learned to be CONFIDENT. You learned how to manage a team. You took SOMETHING from this experience. Sure, the accomplishment wasn’t amazing, but it led to some AMAZING learnings. Again, it’s almost BETTER if the lessons are simple or obvious – it makes you seem that much more confident when you get to the lessons.

Lastly, in choosing the one to go with…don’t forget what we ALWAYS say: think of your app like your life’s Greatest Hits album. Which of your greatest hits haven’t you written about yet? What story do you want the adcom to know that you haven’t shared yet? Got one? Go with THAT one. Write about THAT one. It doesn’t have to be so amazing or something you’d include in your memoir 30 years down the road, but it’s good for now and for showing those adcoms who you are and what you can do. Gussy it up by focusing on the lessons and you’ve officially unfrozen...

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