Running head: NAME OF BUSINESS: THE VINTAGE HUB
Business Plan: The Vintage Hub
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NAME OF BUSINESS: THE VINTAGE HUB
Business Description
The Vintage Hub will an Internet cafe oriented mainly towards intelligent
urban youth and offers its visitors both coziness and a wide variety of
opportunities to communicate, work, and be entertained. The Vintage Hub will be
a great place to spend an evening with friends, browse the Web while having a
snack, or just briefly dropping in to check a work email and drink a cup of
espresso. Clients will recognize The Vintage Hub as a quiet haven, in the center of
a bustling city, where one can take a half-an-hour break or so and simply relax.
Business Vision and Clientèle
The Vintage Hub will focus on two main components: its atmosphere and
quality of service. The interior is designed to be one the most significant
distinguishing features of The Vintage Hub, in comparison to several other cafes
offering similar services, namely, eCafe, HotSpot Cafe and @Coffee - which have
been identified as possible business competitors for our target audience. The
interior and exterior will reflect the American 1960s style and incorporate
rock‘n’roll music, pop-art and the atmosphere of a road house.
The other key aspect will be the quality of service. It will find its expression in
providing clients with easy and full access to the Internet - FTP, WWW, email and
to other applications. In addition, The Vintage Hub will offer a variety of popular,
delicious coffee
brews together with light snacks and a bakery. Coffee will be
bought from the world's most reliable distributors, while the bakery will be
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NAME OF BUSINESS: THE VINTAGE HUB
operated by the cafe itself. Besides, it is our intention to hire a barista, which will
be another factor in favor of The Vintage Hub. The cafe is geared toward young
men and women below 30 years who appreciate the...