Strategic Planning
Emily Massie
HCA 340
Sonya Pedro
December 12, 2011
Strategic Planning
The Community South Medical Center has across-the-board health services including acute care, residential care, independent living, in-home nursing, hospice, neonatal, and pediatric services, advanced cardiac services, a major trauma center, a center of excellence for pulmonary services, and a neurosurgery center. The medical center is located in an older inner-city neighborhood. Businesses with well paying jobs have slowly but surely been replaced by smaller businesses. The community is trending towards a predominantly elderly population. The medical center has an outstanding reputation and has received a Baldrige Center of Excellence evaluation and The Joint Commission approval for their quality of services. Although there are numerous positive areas of the facility, there are some adjustments that need to be made in order to be a thriving organization. As C. E.O. of Community South Medical Center, the time has come to revise the strategic mission of the organization in order to maintain all aspects of the organization.
Possibly one of the most imperative components of maintaining a health care organization is the process of strategic planning. This acts as a guide for which course the organization will take. The long-term goals can act as a factor in the survival or downfall of an organization. The purpose of implementing a strategic plan is to prepare for future goals and possible setbacks. The organization must prepare for forces that are both controllable and uncontrollable and implement a plan in order to adapt to any situation. “At the extreme, completely ignoring these forces can most certainly lead to organizational death” (Buchbinder & Shanks, 2011).
It is time to revise the strategic mission of the organization. Putting it off and continuing with a yearly assessment may put the organization in a bad position. Since...