Lloret de Mar is a well-known location in the world of tourism. In this spehere, there are many outstanding destinations throughout the world, whose fame at times lies only in their modern urban infrastructure and well- organized services achieved through capital investment in territories of relative interest. The importance of the tourist location is much greater when the facilities have the good fortune of being located in an area with the added value of an attractive natural setting. And even more when, in addition to the beautiful landscape and the manmade facilities, there is the guarantee of a gentle, balanced climate, warm enough in summer to enjoy the sea and the out-of-doors and mild enough in winter to allow visitors to spend the saddest time of year without the harshness of other latitudes and with happy circumstance of constant sun. Lloret has all of this, and its inhabitants are constantly working to improve upon this destination. But there’s more. Behind the façade of modern, cosmopolitan town that could conceal a sort of inner emptiness, Lloret has the soul of a village, the vivid spirit of a community that has existed from generation to generation over the course of many centuries. The main virtue of this community has been its ability to adapt to the continually changing circumstances and achieve a better life, which it shares with others, without losing its identity. Lloret’s people are active, dynamic, undertaking and creative, with a view to the future, a sense of self- criticism and a modern concept of what a tourist destination should be like in order to make repose, holidays and tranquility compatible with joy and fun, life during the day with evening entertainment.
Lloret, like all seaside villages, especially those typical of the Mediterranean, has never been an isolated territory, but rather, since time immemorial, has always been open to contact with other cultures and civilizations, and this has lent its inhabitants an amiable,...