Mobile Commerce: What Does It Do?

Mobile Commerce: What Does It Do?

What Does it Do? Mobile Commerce or otherise known as m-Commerce is the ability to conduct business using a mobile device, such as a cell phone, pda, or smartphone. It is the merging of cell phone technology with IT, to provide users with fast up to date information and ability to perform functions such as mobile banking and mobile marketing.

Mobile e-commerce (also called mobile commerce or m-commerce) is defined as all
activities related to a (potential) commercial transaction conducted through communications
networks that interface with wireless (or mobile) devices.

Mobile Commerce (also known as M-Commerce, mCommerce or U-Commerce, owing to the ubiquitous nature of its services) is the ability to conduct commerce, using a mobile device e.g. a mobile phone (cell phone), a PDA, a smartphone and other emerging mobile equipment such as dashtop mobile devices. Mobile Commerce has been defined as follows:

Mobile Devices are those devices that are used to connect the to mobile services.
Current wireless devices include
• wireless phones,
• wireless-enabled handheld computers (so-called pocket, palmtop, and tablet
• laptop computers,
• vehicle-mounted technologies, and
• personal message pager devices.

Usability: What is the optimal design of the user interface on devices with physical limitations?
Handheld and phone devices differ from desktop and laptop computers in several ways,
including smaller screen sizes and limited input capabilities. Many handheld devices display only a
few lines of text and do not have traditional keyboards. Larger screens and the use of color can
enhance usability but at the expense of battery life (although there is continuing research into new
battery types). This classic trade-off is driving current design efforts as vendors try to offer both
features large color screens and longer battery life. QWERTY keyboards (with tiny chiclet-style
keys) and traditional phone-layout keypads create further...

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