NESTLE SUBMIITED TO: SUBMITTED BY: PROF. NIRUPAMA ANUSHREE GUPTA Introduction:
At Nestlé, we believe that research can help us make better food so that people live a better life. Good Food is the primary source of Good Health throughout life. We strive to bring consumers foods that are safe, of high quality and provide optimal nutrition to meet physiological needs. In addition to nutrition, health and wellness, Nestlé products bring consumers the vital ingredients of taste and pleasure. As consumers continue to make choices regarding foods and beverages they consume, Nestlé helps provide selections for all individual taste and lifestyle preferences. Research is a key part of our heritage at Nestlé and an essential element our future. We know there is still much to discover about health, wellness and the role of food in our lives, and we continue to search for answers to bring consumers Good Food for Good Life. Some of the basic Nestlé values and principles are: Long term commitments and relationships; Respect for and integration with diverse cultures; Nestlé has a strong corporate culture, which unites people from widely different backgrounds in over 100 countries in a single corporate culture built around basic human values and principles. Our first principle is that our investments must be good for the company and for the countries where we do business. Nestle’s Products: Relationships with their employees: Long term relationships worldwide, Nestlé has over 220 000 employees from nearly every country, collaborating within a unifying corporate culture. It has relatively low employee turnover (approximately 5% annually), and the average length of service of Nestlé employees at retirement is 27 years in the 20 largest markets, representing over 80% of our business. Relationships with Consumers and Society: Research: Advertising to consumers: Nestlé makes a determined effort to advertise in a responsible way, not misleading...