• Submitted By: 24601klc
  • Date Submitted: 12/21/2014 11:48 AM
  • Category: English
  • Words: 4344
  • Page: 18

Do you believe the U.S. is a color-blind nation? Why or why not? Remember to think sociologically about your answer. Now read article 12 in your Gallagher reader, page 92. How does representing the U.S. as a color-blind nation serve various political, ideological, ad social functions?

I don’t think that the United States is color blind because there are still too many inequalities among the different races. I think that if the United States were truly colorblind all races would be more equal in regards to salaries and educational backgrounds and we would all live in multi-race neighborhoods. It would be more of a “human race” rather than all the separate races that the world has. Per Edward Wyckoff Williams who wrote “Colorblind Racism: The New Norm” From the website “The Root” he mentions that Colorblind racism is the new normal in American conservative political thought. Just reading this reminds me that we do not have a colorblind nation. I think that when we represent ourselves as a colorblind nation we are tying to show outsiders and other nations that we are a united nation. It shows we are one, which makes us a stronger, harmonious unit. The US is tryng keep “cracks” from showing in our society. I think that this is why we show this on the political front. I think this ideology of a color blind nation makes people feel better about themselves by allowing them to think they are not racist. On ad social function I think again that it is to show unity. Plus the US as a whole wants its consumers so I think the ad’s are set up this way so that it does not alienate a certain market from a certain race. It’s all about money in that regard.

Googled Colorblind America, website: http://www.theroot.com/views/colorblind-racism on September 27, 2012 Article written by Edward Wychoff Williams Posted: January 25, 2012 at 12:59 AM

I believe we as a nation are color blind because we are ignoring the fact that racism is alive in society. Anytime there is a...

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