Property

Property

Stanley Choi
BlackStone Swot Analysis
Strengths
The hotel is located in the Loops area of downtown Chicago. The Blackstone Renaissance Chicago Hotel is close to the Museum of Contemporary Photography, the Art Institute of Chicago, as well as the Grand Park. The Millennium Park and the Buckingham Fountain is also nearby the hotel. Dining options at this business-friendly hotel include a restaurant, a coffee shop/café, and a bar/lounge. There is a business center on site. The staff can provide concierge services and wedding services. Additional amenities include a fitness center, gift shops/newsstands, and a fireplace in the lobby. Onsite parking is offered for a surcharge. This is a smoke-free property. Each of the guest rooms have marble entries, flat-screen Tvs, iHome docking stations, and plush bedding. The hotel is a pet friendly hotel and has plenty of space for everyone. They also provide room service. There is a total of 332 guest rooms. Blackstone meeting and event space is more than 11,000 square feet which divides into 9 different rooms and many breakout rooms. They all of LCD projectors, professional sound and lighting, and great catering services. Weddings are also available to book for our hotel. Our guests ranges from business people, families, and couples.
Weakness
One of the weaknesses of this hotel is the pricing. Since this is a 4-star hotel, it costs more per night which may not attract some people. After reading reviews on the hotel, many of the customers said that the internet connections of Wi-Fi was not so good. There also comments on that there wasn't that great of customer service of the employees of the hotel. Other than that, there is not much of a weakness of the blackstone hotel.
Opportunities
This hotel can make changes and improvements on the weakness they have and from the negative reviews that the hotel receives. For example, one of the negatives comments made from the customers were that the Wi-Fi connection was not...

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