What is Scientific Research?

Scientific research is a systematic way of gathering data and harnessing curiosity. This research provides scientificinformation and theories for the explanation of the nature and the properties of the world. It makes practical applications possible. Scientific research is funded by public authorities, by charitable organizations and by private groups, including many companies. Scientific research can be subdivided into different classifications according to their academic and application disciplines. Scientific research is a widely used criterion for judging the standing of an academic institution, such as business schools.


Types of Scientific Research

I. Quantitative Vs Qualitative research

Quantitative research:

– It seeks to convert observations to numbers.
– Testing of hypotheses based on a sample of observations, and a statistical analysis of the data.
– Attempt to describe relationships among variables mathematically

Qualitative research:

– Emphasizes verbal descriptions and explanations of human behavior,
– The tools for gaining information include: participant observation, in - depth interviews, or an in -depth analysis of a single case.

II. Descriptive Vs Explanatory Vs Predictive research

Descriptive research (Exploratory research)
• • Emphasizes the accurate description of some aspect of society.
• • A researcher assesses specific characteristics of individuals, groups, situations, or events by summarizing the commonalities found in discrete observations.
• The descriptive research is directed toward studying "what" and how many of this “what ”. Thus, it is directed toward answering questions such as, "WHAT IS THIS?".

Explanatory research

• Its primary goal is to understand or to explain relationships.
• It uses correlations to study relationships between dimensions or characteristics of individuals, groups, situations, or...