Southwest - Paper

Southwest - Paper

Abstract

This paper is designed as a literature review regarding organizational cultures theories and its actual implementation in Southwest Airlines. The research methodology used for this paper was from library research which consists mainly of academic journals. Other reference such as books and online articles are also used. This paper explained the organizational theories based on various academic journals. Later in the paper implementation of two theories namely Schein level of organizational cultures and 7 dimensions of organizational cultures was analyzed in terms of its implementation in Southwest Airlines. It is expected that further research could be extended in this related topic such as correlation between organizational cultures and company performance.

Table of Contents
Abstract…………………………………………………………………………………. 1
Table of Contents………………………………………………………………………... 2
Introduction……………………………………………………………………………... 3
1. Literatures Review…………………………………………………………………….. 4
2.1 Definition of Organizational Culture…………………………………………...... 5
2.2 Concept of Organizational Cultures……………………………………………… 6
2.3 When Understanding Organization’s Culture Is Particularly Important?……… 6
2.4 Level of Organizational Culture……………………………………………….. 7
2.5 Dimension of Organizational Culture…………………………………………. 8
2.6 Function of Organization Culture……………………………………………… 9
2.7 Strong versus Weak Culture …………………………………………………… 10
1.8 The Importance of Organizational Culture …………………………………… 10
2. Case Study: Southwest Airlines……………………………………………………… 11
2.1 Analysis of Schein’s Organization Culture Level…………………………….. 12
2.2 Analysis of Organizational Cultures Dimension ……………………………... 15
Conclusion…………………………………………………………………………………. 18
Reference…………………………………………………………………………………. 19

Introduction
This literature reviews explore the concept of organizational cultures and some of its theories. The later part of the paper...

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