Strategic Initative Paper
Fin 370
3/9/2015
Strategic Initiative Paper
A company that leads in its own industry with price, quality, reliability, warranty, availability of financing, and quality is Harley-Davidson. Strategic planning and financial planning are two tasks that help a company’s performance grow. Strategic planning is an organization's process of defining its direction and making the right decisions finding its resources to pursue its strategy. The plan can include human resources, company capital, and property. Financial planning is the goal for structure in the company’s capital. In this paper the strategic planning and financial planning will be discussed for Harley-Davidson.
Harley-Davidson is an innovating company that strives to continue growing their numbers through parts, accessories, manufacturing, general merchandise, licensing and other merchandise.
Ethical concerns
Harley Davidson has to balance best practices with a focus on developing the most efficient, attentive operations that result in the highest quality of their product and to do so with the lowest corporate risk. An investment in any company involves risk. Investing in Harley Davidson has similar concerns and these types of risk factors need to be considered carefully before deciding whether to invest in the company. A primary concern for any consumer is that there is no assurance that Harley Davidson will be able to drive growth to the extent desired through its focus of efforts on its long-term business strategy and the Harley-Davidson brand or to enhance productivity and profitability to the extent desired through pricing and continuous improvement (United States Securities And Exchange Commission, Harley Davidson, 2014). Harley Davidson depends on the capability of its independent dealers and distributors to develop and implement effective retail sales plans to create demand among retail purchasers for the motorcycles and products. If Harley...