The Cohesion Case (Adidas Ag)

The Cohesion Case (Adidas Ag)

  • Submitted By: dianneCPA
  • Date Submitted: 12/14/2013 4:52 AM
  • Category: Business
  • Words: 758
  • Page: 4
  • Views: 1

Company Profile

Adidas AG is a German multinational corporation that designs and manufactures sports clothing and accessories based in Herzogenaurach, Bavaria, Germany.
It is the holding company for the Adidas Group, which consists of the Reebok sportswear company,TaylorMade-Adidas golf company (including Ashworth), Rockport, and 9.1% of FC Bayern Munich. Besides sports footwear, Adidas also produces other products such as bags, shirts, watches, eyewear, and other sports- and clothing-related goods. Adidas is the largest sportswear manufacturer in Germany and Europe and the second biggest sportswear manufacturer in the world.
Adidas was founded in 1948 by Adolf Dassler, following the split of Gebrüder Dassler Schuhfabrik between him and his older brother Rudolf. Rudolf later established Puma, which was the early rival of Adidas. Registered in 1949, Adidas is currently based in Herzogenaurach, Germany. Puma is also based in Herzogenaurach.
The company's clothing and shoe designs typically feature three parallel bars, and the same motif is incorporated into Adidas's current official logo. The company revenue for 2012 was listed at €14.48 billion.


Financial analysis:

“Year over year, Adidas AG has seen their bottom line shrink from €613.0M EUR to €526.0M EUR despite an increase in revenues from €13.3B EUR to €14.9B EUR. An increase in the percentage of sales devoted to income tax expenses from 1.96% to 2.20% was a key component in the falling bottom line in the face of rising revenues.”

“Although debt as a percent of total capital increased at Adidas AG over the last fiscal year to 22.15%, it is still in-line with the Textiles, Apparel and Luxury Goods industry's norm. Additionally, even though there are not enough liquid assets to satisfy current obligations, Operating Profits are more than adequate to service the debt. Accounts Receivable are typical for the industry, with 40.37 days worth of sales outstanding. Last, inventories seem...

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