There's an "M" in Everyone

There's an "M" in Everyone

  • Submitted By: debncali79
  • Date Submitted: 03/08/2009 12:13 PM
  • Category: English
  • Words: 362
  • Page: 2
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Deborah Smith ENG 2 Non-argumentative Persuasion: Advertising 13 February 2009 “There’s an {draw:frame} In Everyone.” Everyone has a personality. Webster describes a personality as: the totality of an essence of human individuality in their advertising campaign with the slogan: There’s an “m” in One specific m&m ad ran in Parents magazine. The ad pictures a female yellow m&m M&M’s are inspiring! They are not just candies. They inspire the greatest achievements known Medal in women's gymnastics at the 1984 Olympic Games in Los Angeles, becoming the first American ever to win the Olympic All Around Title. Her accomplishments are tremendous, and the M&M company chose not to appeal to the desire of the child, but appeal to the parent who envisions acts of greatness by their children. The inarguable accomplishment of Mary Lou According to www.color-wheel-pro.com yellow is associated with joy, happiness, intellect, and energy. Yellow produces a warming effect, arouses cheerfulness, stimulates mental activity, and generates muscle energy. Yellow is very effective for attracting attention, so it is danger, strength, power, as well as passion, desire, and love. In the M&M ad Mary Lou Retton is portrayed as a yellow m&m. She is smiling and appears to be filled with joy at the success of her gymnastic stunt. The crowd in the background the flashes are visible. This yellow m&m is successful, and you too can be successful if you The M&M company is very successful in this ad. It is appealing to the eye, and the an Olympic stage. The ad is undeniably appealing to parents who are the intended target of this text, “There’s an “m” in everyone”. This suggests that everyone has a specific and unique you too are a representative of success, joy and happiness, and not unhealthy eating as some would suggest. Therefore, buy m&m’s, give them to your children, and watch them turn into the By capturing the importance of human individuality in their slogan “There’s...

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