XAVIER ANSWER SHEETS. MBA.EMBA.DMS. ARAVIND 9901366442.doc

XAVIER ANSWER SHEETS. MBA.EMBA.DMS. ARAVIND 9901366442.doc

http://www.mbacasestudyanswers.com/reg.php

http://www.mbacasestudyanswers.com/papers.php

http://www.mbacasestudyanswers.com/reg.php

http://www.mbacasestudyanswers.com/papers.php

09901366442 – 09902787224

Advertising


1. What is advertising? Bring out clearly the changing concept of advertising in modern business world.

2. Explain the objectives and functions of advertisement manager.

3. What is advertisement budget? How do you determine optimal expenditure through advertisement budget?

4. What are the characteristics of advertising media? Explain..

5. Write a short note on:
a) Visual layout. b) Production traffic copy.

6. How do you measure the effectiveness of advertisement? Explain.

7. Define sales promotion? Explain the types of sales promotion.

8. Explain the merits and demerits publicity. 

Apparel Production Management

1. Discuss elaborately on the product types and organisation of clothing industry.
2. Explain in detail the production planning and different departments of a garment industry
3. Discuss in detail on the pricing policies and factors affecting pricing policies.
4. Explain how the basic work measurement is carried out.
5. Explain in detail ten point and Dallas systems of fabric inspection systems.
6. Discuss on the functions of finance department.
7. Answer any 2 short notes
(i) Fashion trends. (ii) Seasons in apparel export. (iii) Four point system.
1. Sample approval. 2. Production planning. 3. Merchandise inventory turnover. 4. Definitions of quality. 5. Purchase order. 6. Information technology in apparel industry. 7. Quality standards.

Apparel Production Management
1. The machine requirement in detail for manufacturing 300000 pieces a month with a description of the kind of machinery? ( 10 Marks)
2. The total plan for the Man power in terms of cutting unit, Finishing Unit and the washing unit as well as the administration staff? ( 10 Marks)
3. How many different production...

Similar Essays