2013 Entrepreneurship Homework Format
Deadline：Before starting class of October 10th
Submission: To the box of Case 1 in the class room. Type and print your homework on A-4 size paper (in case of two pages, staple them).
Ch.1 Case 1:Malincho
ID# | 12412146 | Class # | | Name | VU Bao Chau |
List up three success factors for Malincho up to today, and explainthe details. | 1.Kalinhas enough quality to operate his own successful entrepreneurship process. He always kept the belief on what he want or tried to carry out his ideas even when he had to run the business himself with plenty of difficulties. Moreover at that time, when online shopping was not really a unique idea, the plan turning it into the real one was quite creative. Also, Kalin was well- trained to operate the network and do the research. Finally, he prepared the back- up plan and was always able to deal with the financial crisis of Malincho.2.Kalin identified the opportunity at the exact time. He realized the extremely high- potential venture business that was the demand of importing feta cheese and selling it to fellow Bulgarians on the East coast of America who were hungry for a taste of home. Then he had to put necessary resources together and solved new problems involved with larger cheese quantities. Besides, Kalin used all of his own possible resources such as his car (Kalin’s tool to get the store) and his own home instead of using money for the rent of another place.3.Finally, that was the way of developing his venture at the very early stage. Kalin had to find a way to please the customers and tried to get more advantage than his competitors. The obvious trouble was the expansion. Therefore, in order to deal with this, Kalin used website for the large- scale expansion. Also, he had to find a way to still profit from the existing business while develop the new one at another location. |
Answer to the Preparation Questions | 1. ( “Timmons’s entrepreneurship framework” is described in...