After having read through the case, I can use my knowledge to answer the given questions at the end of the case study. To start off, I would like to allocate the fact that this case was very interesting for me because my mother is very much alike with Alison and their way of working is very similar. Same mistakes and same overtakes were found throughout the story. It is essential, that I can apply personal everyday-life experience when analyzing this case study.
Is the business scalable? What challenges and limitations does it have?
The analysis of scalability of that business opens the discussion of challenges and limitations to it. The first challenge that Alison faces is the maintenance of the store – she can not keep being every staff member in the business. To keep up to her set standards would be challenging as well. The limitations that she is facing lie with lack of appropriate employees, opportunity for growth and her lack of timing to ameliorate her managing skills.
The tasks and goals that Alison should be focusing on at this stage of her venture.
Given the facts shown in the case study, Alison should now focus on how to make her store more or less independent from her. She need to be focusing on her management strategy, her financing and the opportunity for growth. In my opinion, that kind of business need everyday maintenance and has no time for thinking – action is key. I am talking from personal experience here – my mother is an entrepreneur herself in the very same industry. She was always very keen on giving customers personal experience – she would also spend lots of time folding and arranging things in the way she thought was attractive. As her business grew – she understood that the image she created can grow itself with the write management strategy. That is exactly what Alison lacks for the time being.
Signing the lease prior to having the money.
It is a common mistake for passionate entrepreneurs to...