ISYS 100 – Research Paper
The creation and implementation of web 2.0 has meant significant changes to people’s lives, the revolutionary change in the way people have adopted the web has meant billions of people have been impacted both positively and negatively. We have seen the emanation of various positive and negative aspect of web 2.0, on the positive side we have seen the evolution of the digital world including the sharing of information as seen through social media sites, networks, the emergence of mobile commerce, growth in e-commerce and green IT. However it has also lead to negative impacts on our society. With web 2.0 has lead to cyber crime, cyber bullying, hacking, spamming, stalking and a digital divide, negatively impacting on web 2.0 users. From a business perspective however Web 2.0 tools could potentially be used in future marketing campaigns to reach millions of potential clients and consumers through online social networking and online tools. To create balance and ensure that society is protected, censorship and internet ethics have been establish to limit the negative impacts on society and promote the positive impacts.
Over the past decade the internet has increased from approximately 361 million users in the year 2000 to 2.3 billion in 2011, a growth rate of 528.1% over the ten years and is forecast to increase to 3 billion users worldwide by 2015 (Internet world stats,2011). Figure 1.0 illustrates the demographic aspect of the web, revealing the geographic demographic and user numbers in the world in 2011. This illustrates that society has adopted new technology and the web and will continue to grow as the web and web tools are ever increasingly becoming a part of society’s way of life.
The establishment of different wireless media such as satellite transmission, microwave communications and mobile transmissions have enabled billions of people to be connected to each other...