The bellow I will required by 03/07.
appreciate the support as usual.
INSTRUCTIONS TO STUDENTS
1) This assignment consists of TWO(2) Parts. The answer should cover BOTHparts.
2) Plagiarism in all forms is forbidden. Students who submit plagiarised assignment will be
3) References MUST be included and taken from reliables sources. Please use the Harvard
Referencing System and cite your work appropriately.
4) This assignment carries a 30% weightage toward final grade.
5) The submission date for this assignment is BEFORE OR ON 03th JULY 2015.
INDIVIDUAL ASSIGNMENT 1
“Business strategy focuses on improving the competitive position of a company’s or business
unit’s products or services within the specific industry or market segment that the company or
business unit serves” Wheelen et al asserts and added “Just as corporate strategy asks what
industry(ies) the company should be in, business strategy asks how the company or its units
should compete or corporate in each industry”. Relatedly Porter’s Generic Competitive
Strategies are widely used and applied by many entrepreneurs and corporates to compete.
i. What are these strategies? (10 marks)
ii. Explain some real-life examples on how they have been applied. (20 marks)
iii. What are the skills, resources and organizational requirements needed to apply these
strategies? (20 marks)
i. What are competitive tactics? (05 marks)
ii. How do they differ from competitive strategies? (15 marks)
iii. Give practical examples of how they may be used (30 marks)
Submission of the Assignment
The word count of the submission should be around 2,000 +/- 10% words. Appropriate citations and referencing must be made according to the guideline issued.
Should be completed by 03/07/2015