Japan Airline

Japan Airline

Japan Airline : Impact of E-Ticketing

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 During the 1990s, Internet usage doubled and inspired the “e-commerce revolution” bringing changes to business fundamentals and sources of competitive advantage.  E-commerce implementation resulted in lower costs and increased direct interaction between a business and its customers, supplier, service providers, employees and other parties in the value chain.

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 Disintermediation and Re-intermediation  Introduction of e-ticketing  Computerized Reservation Systems  E-Ticketing in North America and Asia  Interline e-Travel

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 Agreement signed between Japan and the US granting JAL, Northwest Airlines, United Airlines (UA) and ANA, unlimited flying rights between the two countries.  Process Integration

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 Japanese developed technology rather than the adoption of systems and technologies from abroad.  Using technology as an enabler, airlines were rapidly adopting strategies and re-engineering their business to focus on adding more value to customers  JAL’s strategy focused on cost savings and efficiency improvement  Efforts to grow JAL’s business online and seek alternative methods of growth remained fragmented, JAL’s management philosophy seemed submerged by heavy cultural and regulatory influences.

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An overview of the impact of e-ticketing on various airline functions
Computerized reservation systems Departure control systems Accounting systems
With the creation of an e-ticker at a CRS terminal, a record is entered into the airlines’s e-ticketing database according to ATA/IATA standards This system must be adopted to allow airline check-in and gate agents access to the e-ticketing database and enable them to update the passenger’s status over the course of passenger handling operations In addition to its function as a travel document, the e-ticket...

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