HHL Young Leader Scholarship- Full Time MBA (2015)
@ HHL Leipzig Graduate School of Management
The Sharing Economy – An alternative to Standard
The Sharing Economy – An alternative to Standard Capitalism?
1. What do we mean by Sharing Economy and Collaborative Consumption?
The Sharing Economy is an economic model that has massified and commoditized
ideas of collaboration and sharing to redistribute underutilized assets.
Collaborative Consumption is a mechanism that places emphasis o o e s a ess
to resources rather than ownership and carries its own ideology or set of ideas.
When we use the ph ase Colla o ati e Consu ptio ideas It mean a set of
broader ideas that embody qualities and practices such as sharing, community,
togetherness, helping others, taking only what you need, and kindness.
Collaborative Consumption is the driving force behind the sharing economy, and
the ideal it strives to reach.
Sharing has been incorporated in economies in many forms both historically and
culturally, and now, technology is what separates the sharing economy from
other forms of sharing. Smartphones and computers have reinstalled the sharing
of resources and services on a large scale. There has been resurgence in the
notion of sharing because peer-to-peer o su ptio pla es e phasis o o e s
access to resources rather than ownership. The sharing economy is attempting to
use Collaborative Consumption to be the economic backlash to hyper
consumption. The fundamentally new aspect now is that technology is being used
as the platform for enabling consumption among peers. The intersection of
technology and sharing is beginning a revolution in the way we consume and it is
called the two-sided marketplace.
EBay and Craigslist are examples of companies that operate as two-sided markets.
This is where two people join together through a third party to accomplish a task.
For example, one person needs to...