Innovations give a company a competitive edge that it will need in order to become prosperous in today’s market. Change is inevitable in any sector and the originality to create a product that will appeal a majority of the market share is what will govern the success of a company. University of Phoenix is a synonym of innovation, in addition, the university is a trendsetter; and knows that without continuously adding innovations it would be impossible to attract new students and keep its current students. University of Phoenix uses every aspect of innovation to its advantage and achieves its goals. Moreover, the institution creates strategies based on the student experience and empowering its employees to generate new ideas and services that will create an exceptional student experience.
The fiver basic stages of the innovation process are assessing the situation, identify the problem, and create a concept, prototype development, and implementation. Assessing involves aligning the company strategy with stimulators of innovation. Creativity in company processes, procedures, and company environment will incorporate innovation within the same work of the organization. By encouraging employee commitment to company goals and modeling creative behavior within the workplace, management can enhance the innovation and create a desirable competitive advantage. By incorporating innovation into every facet of the company strategy, University of Phoenix can dominate on high standards of innovation to generate high rewards.
Ideation is about creating ideas and is the most basic state of innovation. Through formulating ideas to improve company efficiency, customer satisfaction, and advances in processes University of Phoenix can remain competitive in the higher learning sector making education easily attainable for those individuals with demanding responsibilities. The best way to incorporate ideation...