Executive Summary Outline
CGMT - 555
Executive Summary Draft
Riordan Manufacturing’s products are plastic injection moldings. Many of the products
of the company are plastic bottles, various size fans, heart valves, medical stints, and customized plastic components. Riordan’s primary focus is maintaining a precise and reliable quality control mechanisms to maintain its standards. Riordan Manufacturing has hundreds of personnel employed and earnings projected in the millions.
The mission statement of Riordan Manufacturing focuses on providing incomparable service to customers within their industry. To be competitive in their industry, Riordan has to provide the best service as possible above their competitors. For Riordan to meet their goal of future growth, they must ensure that a constant cash flow of profits and to keep their financial aspects on control.
The current process that is in place has benefitted the company in previous years and helps in improving their services and products. Riordan focuses and maintains on delivering their products to the customers which are made with utmost precision within their cost consideration. “Riordan owns 60% stakes in the joint venture located in the Hang Zhou facility in China. The plant manager in the facility is an expatriate from the United States who has served one year of the three year assignment. Rest of the employees is Chinese nationals.” (Riordan, 2005).
Marketing and Sales
The current goal of the marketing department is to build on past knowledge and try to expand from that. “One of the creative marketing ideas is to consider the possibility of bringing in a part-time college student to go through the documents electronically” (Riordan, 2005). For Riordan’s marketing department has a significant task at hand to meet their customer’s needs. A large portion of Riordan’s finances and time has been put into the marketing department. In the...