In the merely 5 years since it’s launch, 3 words have risen to the top of social and technological achievement, they are both a command and a name, they are simply:
YouTube. Broadcast Yourself.
YouTube has changed the way the world communicates, affected how people react to situations, generated interest in global causes , created new forms of expressing the arts, and provided new means of endless laughs. But above everything else, YouTube has given any person, anywhere, of any race, age, or background, the ability to share with the world their stories, interests, humor, theories, and personal thoughts; it’s given them a voice. There is something about posting a video online that is not quite as immediate to someone’s life, just far enough away from their physical lives to inspire a bold confidence to record themselves being who they are without reservation. It’s this confidence that causes them to be so funny, logical, inspirational, emotional, and loved by thousands. YouTube is a way for the nobody to become a celebrity, not for money, incredible sport abilities, or uncommonly good looks, but for their personality, love of life, sense of humor, knowledge, and experiences. This new kind of celebrity wont be found on Hollywood Boulevard, he will be found right down your street, in his room making videos.
The rise of the YouTube celebrity is an unusual one. They are taking the world by vlogging, which is the act of blogging on video. It is like a personal conversation between the vlogger and it’s audience. Their videos are “anywhere between a few seconds and a few minutes, typically featuring one person sitting in front of a camera and talking, singing or joking around as if with friends”1 The celebritiy status of this kind of videos is hard to explain. There is nothing special to them. They just sit there and share everything about them.
. “We love to look, and we especially love to look at other people. We primarily like sensational events...